AD correspondent
New Delhi, 26 August
This Raksha Bandhan, Steelbird is celebrating the women who make every journey a little more special with the launch of its new Fairy Helmet ~ a helmet designed especially for women’s safety.
The launch comes at a time when Raksha Bandhan is increasingly about celebrating the bond, individuality and aspirations of women. With the Fairy Helmet, Steelbird aims to make protective riding gear feel more personal, expressive and fun — because safety should never mean compromising on personality.
Mr Rajeev Kapur, Managing Director, Steelbird, said, “Raksha Bandhan is a celebration of care, protection, and the beautiful bonds we share. With the Fairy Helmet, we wanted to bring that thought into something women can use every day. It is designed specially for women and combines safety with colours, comfort and a sense of personal style. We want every woman who wears it to feel confident, safe and comfortable on the road.”
Fairy Helmet is designed to offer enhanced protection while keeping everyday riding comfortable. It comes with high-density EPS for enhanced impact protection and a BIS ISI certification, making safety an integral part of its design.
Available in Small (560mm), Medium (570mm) and Large (580mm) sizes, the helmet is designed to offer a comfortable fit across different riders.
With the Fairy Helmet, Steelbird is bringing together two things that matter on every ride — protection and personal expression. And with a starting price of ₹1,299, the new offering makes it easier for women to choose a helmet that feels as good as it looks.
